Your store's AI
shopping assistant,
built by chatting.

Paste your store. It learns your products, helps shoppers find the right one, and hands the tricky ones to you. No code.

Free to start · No card

Try:

Reads what you already have

ShopifyWooCommerceAny websiteCSV product listsPDFs & policiesPostgresMySQL

How it works

From your website to a working agent in three steps.

No prompt to write, nothing to install. You talk; it builds.

01

Paste your site, or describe it

The builder reads your website — products, policies, FAQs — and asks a few plain questions: who talks to it, how it should sound, what to hand to a person.

yourshop.com
Products294 items · prices, photos, sizes
Shipping policy3–5 days · free over $75
Returns30 days, no questions asked
FAQ12 questions answered

Read 4 pages · 1.3s · nothing to install

02

Test it while you build

Talk to your agent in the Preview tab exactly as a customer would. Say what to change; it changes.

BuildPreview
Do you have the Pegasus in size 10?
👟Pegasus 41$129👟Pegasus 41 Wide$139
Yes — both in stock in 10. Free shipping over $75.

You, in the Build tab

Be friendlier, and mention free returns.
Updated: tone, greeting
03

Publish

A public link and a one-line widget for your site. Visitors get answers, product cards, and a person when they ask for one.

Public link

agentforja.com/a/yourshop

On your own site

<script src="agentforja.com/embed.js" data-agent="yourshop"></script>
Ask us anything

What you can build

Start from a template, or describe your own.

Every one of these is the same builder with a different first answer.

Try one

This agent was built with Agent Forja.

It knows the product, the prices and how everything works — because it learned them the same way yours will learn your business. Ask it anything; what you see is exactly what your customers get.

  • Answers from your own pages

    Every reply comes from what it read on your site, not from the internet.

  • Real product cards, real prices

    Ask for shoes under $80 and it shows the ones you sell.

  • A person when someone asks

    It hands the tricky ones to you — answer by email or from your dashboard, and your reply appears in their chat.

✦

Agent Forja

Waking up…

Live

This is a real agent. Ask it anything about the product.

Behind the chat

What you get as the owner.

The agent answers your customers. This is what you see and do once it's live.

  • Every conversation, searchable

    For each agent, see what visitors asked and what it answered, whether it could help, and which chats are waiting for a person. Search by what people asked.

  • Reply by email or from the dashboard

    When a visitor asks for a person, the chat is flagged in your dashboard and, once you've set a team email, sent to your inbox too. Answer from either — your reply appears in their chat.

  • Questions to answer

    The questions your agent couldn't answer, grouped together, so you can add what's missing once and it knows from then on.

  • A self-test score

    Questions are written from your own pages, your agent answers them, and each answer is graded — "answered 27 of 30 correctly" — with what it got wrong.

  • Shopper taps

    How many visitors your agent sent to a product page, and how many tapped Buy now.

Pricing

Free to start. Pay when your agents are busy.

Free

$0/month

Build one agent and put it live.

  • 1 agent
  • 20 chats a month
  • Short chats (1–2 replies) are free
  • Public link and website widget
  • Import a website or file
  • Human handoff — answer by email or dashboard
Most popular

Starter

$49/month

For one business with a few jobs to cover.

  • 3 agents
  • 100 chats a month
  • Short chats are free
  • Everything in Free

Pro

$99/month

For agencies and busy shops.

  • 5 agents
  • 250 chats a month
  • Priority support
  • Everything in Starter

Full pricing details

Questions

Things people ask first.

No. You build the agent by chatting with it, from your phone if you like. There is no prompt to write and nothing to install except a one-line widget snippet if you want the chat on your own site.

Your website (Shopify and WooCommerce stores are read directly), files you upload — CSV product lists, PDFs, menus, policies — and, if you have one, a read-only database connection.

It never invents one. It answers from your own pages and products — the exact answer, or the closest real thing it has — and when something needs a person it hands the conversation to your team while it keeps helping. You answer by email or from your dashboard, and your reply appears in their chat.

Free to start: one agent and 20 chats a month. Starter is $49/month for 100 chats, Pro $99/month for 250; paying yearly gets two months free. Short chats (under 3 replies) are free. Payments by Paddle, cancel any time.

Paste one line of embed code into your website, just before </body>. It works on any website that lets you add code to its pages — Shopify, WooCommerce, WordPress or a custom-built store. Prefer not to touch code? On Shopify we can do it for you: in your Shopify admin go to Settings → Users and permissions → Add staff, enter support@agentforja.com and give access to Online Store → Themes only. We add the code and email you when it's live, and you can remove our access any time.

Agent Forja is built by a team of developers working on applied AI. The team started work on it on 19 April 2025 and ships improvements regularly. You can reach us at support@agentforja.com.

No. Forja CLI (forjabots.com) is a different product from a different company. Agent Forja (agentforja.com) has no command-line tool and doesn't run on WhatsApp or Telegram (Instagram and Facebook Messenger direct messages are coming soon): it's an AI shopping assistant that lives on your own store's website, as a chat widget, and on a link you can share.

See all questions

Build your agent.

Paste your website, answer a few questions, share the link. Free to start.